You’re invited: Here’s why (and how) you should apply to join the Global Business Journalism Program at Tsinghua
Posted: November 12, 2018 Filed under: Global Business Journalism | Tags: Academe, application, Asia Pacific, Beijing, Bloomberg News, business journalism, Business Week, China, CNN, Data Journalism, Facebook, Financial Times, GBJ, Global Business Journalism Program, graduate journalism programs, ICFJ, Instagram, International Center for Journalists, LinkedIn, multimedia journalism, New York Times, Reuters, Sarah Ma, Schartzman Scholars, scholarships, top business journalism programs, top journalism programs, top universities, Tsinghua School of Journalism and Communication, Tsinghua University, Twitter, Washington Post Leave a commentAre you interested in becoming an expert on the world’s fastest-growing economy?
Do you want to study Asia Pacific business development and report that to the world?
Do you want to have an amazing educational and personal experience in a dynamic country?
Do you want to learn how to share your stories with audiences via print, audio, video and digital media?
Please join us in the Global Business Journalism master’s degree program at Tsinghua University in China!
Here are instructions for application for the 2019-2020 academic year. Applications will be accepted after November 1, 2018.
1. Introduction
With China playing a key role in the global economy, there is a soaring demand for trained professionals who can understand the exciting, complicated development of the world’s fastest-growing economy and can explain it clearly and in depth to audiences in China and around the world.
Tsinghua University’s Master of Arts degree in Global Business Journalism is designed to meet that growing need. The program offers international students the opportunity to master the fine points of business, finance and economics in China. All courses are taught in English – the international language of business – by internationally renowned scholars and accomplished journalists with extensive global experience. The program’s facilities rival those of other leading journalism schools worldwide. The news lab has the largest number of Bloomberg terminals sponsored by the company of any college in the world.
Business journalism is one of the fastest growing areas of employment opportunities in the industry today. News audiences are eager to learn about the world of business, while media departments expect PR professionals to understand and analyze the complexities of business issues. Tsinghua’s Master of Global Business Journalism Program is designed to offer you the opportunity to meet these growing needs. We welcome you to join us!
The first English-language graduate business journalism program on the Chinese mainland, created in partnership with the International Center for Journalists, it has sent more than 200 graduates to news outlets in China and globally over its first decade.
Launched in 2007, GBJ has already been recognized by students and recruiters alike as a world-class program. Academe, the world’s leading journal on higher education, has featured a series of articles on the program. The student body is culturally and professionally diverse. The full-time program spans two years of intense, fast-paced, rewarding study. Those who complete it successfully emerge with valuable connections, a rich array of opportunities and the business and journalism skills to capitalize on them. It is a two-year experience that will last a lifetime.
The program aims to bring business journalism in China in line with top international reporting standards. The Tsinghua School of Journalism and Communication has a long history of cooperation with major international media and financial-information organizations, and visiting scholars have come from outlets such as Bloomberg, Reuters, Business Week, The New York Times, Financial Times, The Washington Post and CNN.
GBJ offers an array of specialized courses that are at the forefront of global business journalism. Students can learn about international accounting standards, multimedia journalism, data mining, complex financial derivatives, journalism ethics, advanced feature writing techniques and the management of media organizations – knowledge that is transferable to other economies and other professions. At the same time, they gain a deeper knowledge of the Chinese language and economy.
The GBJ program benefits from other academic resources on the Tsinghua campus, including its prestigious School of Economics and Management, the Schwarzman Scholars Program, as well as many Chinese and global media and technology companies in Beijing. Internships, field trips and recruiter visits are integral parts of the program.
GBJ students have opportunities to attend conferences on new media, economic development, global economics and other business topics. They benefit from meetings and discussions with guest speakers, including top editors and reporters from leading Chinese and Western news outlets and international business executives. The GBJ has a growing network of smart, sophisticated reporters, editors and public relations professionals who can enhance the world’s understanding of economic and corporate developments in China and globally.
2. Program Courses
Basic Courses
Mass Communications and Society in Contemporary China
Chinese Language
Intercultural Communication
Media Research Methods
Workshop for Academic Training and Ethics
Core Courses
Business News Writing and Editing
Multimedia Business Reporting
Economics and Accounting Basics for Journalists
Business News Data Mining and Analysis
Elective Courses
Corporate Communication
Opinion and News Commentary
Hot Topics in the Global Economy
Basic News Writing
Advanced News Writing: Enterprise Journalism
Feature Writing
Corporate Strategies, Case Studies of Chinese and Global Companies
Personal Finance Reporting
Media Management
Workshop on Film and TV Production
Theory and Practice of Public Diplomacy
Data Journalism
Public Relations: An Introduction
Public Speaking
Other Requirements
Professional Seminar for Master’s Candidates in Global Business Journalism
Literature Review and Thesis Proposal
Academic Activities
Internship
3. Qualification Requirements for Applicants
Applicants should have a bachelor’s degree in related fields and a certificate proving English proficiency.
4. Application Documents
1) The completed Foreigner’s Application Form for Admission to Graduate Programs of Tsinghua University with a 2-inch recent photo, signed by the applicant;
2) Statement of Purpose and resume;
3) The original or the notarial degree certificate or proof of education at an academic institution (you need to submit an original or notarial degree certificate after it was awarded) and an academic transcript. The degree certificate and academic transcript must be officially sealed.
4) Two academic recommendation letters from scholars of associate professorship or higher. They must show referee’s phone number and email address on the letter.
5) For non-English speaking students, please provide English level certificates. e.g. TOEFL, IELTS, etc.
6) A copy of your passport page with personal information (personal and ordinary passport);
7) The completed Application Form for Tsinghua University Scholarship (if applicable, original);
8) A non-refundable application fee of RMB800.
The certificates provided should be the original documents in Chinese or in English, otherwise notarial translations in Chinese or English are required. None of the above application documents will be returned.
5. Application Procedure
Step 1: Online Application
Complete Online Application on the Application for Graduate Admission website at http://gradadmission.tsinghua.edu.cn
Step 2: Documents Submission
Submit the application documents listed above to the address indicated below by post mail or in person.
Step 3:Application Fee Payment
There are two ways to pay application fee:
1 . Pay online using a credit card;
After your online application form is verified or the materials are received by Tsinghua University, the staff will make you the online payment draft, and at the same time, an email will be automatically sent out to remind you to pay the application fee via the online application system.
2 . Pay in cash at the Foreign Student Affairs Office (Room 120, Zijing Building 22) on the campus of Tsinghua University.
6. Application Deadline
March 20, 2019
Both the Online Application and a complete set of Application documents should be completed and the package should be received by March 20, 2019.
7. Tuition and Scholarship
Tuition:Program tuition fee for the year 2018-19 is RMB39000/year.
Accidental Injury and Hospitalization Insurance: RMB 600/year for 2018-19.
Please visit Tsinghua International Students and Scholars Center for more details about scholarships: https://is.tsinghua.edu.cn/publish/isscen/index.html
8. Program Website
For more information about the program, please visit the GBJ website at:
http://gbj.tsjc.tsinghua.edu.cn/
Follow us on:
Facebook: https: //www.facebook.com/GlobalBusinessJournalism/
Twitter: https://twitter.com/GBJprogram
Linkedin: https://www.linkedin.com/in/gbj-global-business-journalism-tsinghua-清华-11133657/
Instagram: https://www.instagram.com/gbjprogram/
Read more about the program:
International Center for Journalists website: https://www.icfj.org/our-work/tsinghua-global-business-journalism-program-gbj
Rick Dunham Blog: https://rickdunhamblog.com/category/global-business-journalism/
10.Contact Information:
Ms. Ma Chengcheng (Sarah Ma)
The GBJ Office Room 302, Omnicom Building,
School of Journalism and Communication
Tsinghua University,
Beijing 100084, P. R. China
Tel: +86 10 6279 6842
Fax: +86 10 6277 1410
E-mail: tsjcws@tsinghua.edu.cn
Apply now for the Global Business Journalism Program, Tsinghua University
Posted: November 20, 2017 Filed under: Global Business Journalism, Journalism Training | Tags: application, Bank of America, best business journalism programs, best journalism programs, best universities, Bloomberg News, business journalism, CCTV, cross-cultural, cross-cultural communication, cross-cultural experiences, GBJ, Global Business Journalism, Global Business Journalism Program, global economy, ICFJ, intercultural communication, International Center for Journalists, International faculty, international relations, international trade, Lee Miller, M.A., M.A. in journalism, Ma Chengcheng, Master of Global Business Journalism, master's programs in journalism, Min Hang, Reuters, Rick Dunham, Sarah Ma, scholarships, Schwarzman College, top business journalism programs, top journalism programs, top universities, Tsinghua application, Tsinghua School of Journalism and Communication, Tsinghua University, Xinhua News Agency 2 Comments
The Global Business Journalism Program at Tsinghua University, a partnership with the International Center for Journalists and Bloomberg News, is the most prestigious English language journalism program on the Chinese mainland.
International graduates of the two-year program receive an M.A. in Global Business Journalism from the Tsinghua School of Journalism and Communication, one of the top journalism schools in Asia.
The program is a cross-cultural educational experience featuring some of the best journalism students in China, along with a selection of elite business, journalism and international relations graduates from around the world. Students from more than 60 nations have participated in the program over its first decade. We welcome your application. The first round of applications is open until January 15, 2018. The second round of applications runs from January 16, 2018 to March 1, 2018. An earlier application improves your chances of receiving a scholarship.
Please contact me at rickdunham@aol.com if you have questions. Here’s the official information from GBJ.
For more information about the program, please visit the GBJ website at:
http://gbj.tsjc.tsinghua.edu.cn/publish/jcgbj/index.html
Application Website:
For an application, please visit the Application Website at:
http://gradadmission.tsinghua.edu.cn
3) Academic transcript.
4) Two academic recommendation letters from scholars of associate professorship or higher. They must include the referee’s phone number and email address on the letter.
5) For non-English speaking students, please provide English level certificates. e.g. TOEFL, IELTS, etc.
6) A copy of your passport page with personal information (personal and ordinary passport).
7) For detailed information about scholarships, please visit: http://is.tsinghua.edu.cn.
8) A non-refundable application fee of RMB600.

Application Procedure
Complete Online Application on the website:http://gradadmission.tsinghua.edu.cn.Step 2: Application Fee Payment
There are two ways to pay the application fee:
1. Pay online using a credit card
After your online application form is verified and the materials are received by Tsinghua University, you will be given a choice to pay the application fee via online payment draft or via the online application system.
2. Pay in cash at the Foreign Student Affairs Office (Room 120,Zijing Building 22) on the campus of Tsinghua University.
Accidental Injury and Hospitalization Insurance: RMB 600/year.Please visit http://is.tsinghua.edu.cn for more information about scholarships.

GBJ’s 2017 incoming class visits Bloomberg News, Beijing
√ Valuable learning experiences. The full-time program spans two years of intense, fast-paced, rewarding study. Those who complete it successfully emerge with valuable connections, a rich array of opportunities and the business and journalism skills to capitalize on them. It is a two-year experience that will last a lifetime.
√ Specialized courses. GBJ offers an array of specialized courses that are at the forefront of global business journalism. Students can learn about international accounting standards, multimedia journalism, data mining, complex financial derivatives, journalism ethics, advanced feature writing techniques and the management of media organizations – knowledge that is transferable to other economies and other professions. At the same time, they gain a deeper knowledge of the Chinese language and economy.
√ International faculty. All GBJ courses are taught in English by internationally renowned scholars and accomplished journalists with extensive global experience.
√ Digital facilities. The program’s facilities rival those of other leading journalism schools worldwide. The news lab has the largest number of Bloomberg terminals donated to any university in the world.
√ Program partners. Tsinghua University has teamed up with the U.S.-based International Center for Journalists (ICFJ) to build GBJ. Other partners include Bloomberg News, Bank of America and the Knight Foundation. Visiting scholars have worked at prominent global media and financial-information companies such as Bloomberg, Reuters, The Wall Street Journal, Business Week, The New York Times, The Financial Times, CNN and The Washington Post.
√ Unique resources. The GBJ program benefits from other academic resources on the Tsinghua campus, including its prestigious School of Economics and Management and the Schwarzman College, as well as many Chinese and global media and technology companies in Beijing. Internships, field trips and recruiter visits are integral parts of the program.
√ Job Opportunities and Networking. Graduates of the program are working in a number of major media organizations such as Bloomberg, Reuters, CCTV and Xinhua News Agency. Others have landed communications positions at companies such as Ogilvy China and Bank of America, as well as technology and financial companies, Chinese government ministries and international organizations.
GBJ students have opportunities to attend conferences on new media, economic development and other business topics. They benefit from meetings and discussions with guest speakers, including top editors and reporters from leading Chinese and Western news outlets and international business executives. The GBJ has developed a growing network of smart, sophisticated reporters, editors and public relations professionals who can enhance the world’s understanding of economic and corporate developments in China and globally.
Ms. Ma Chengcheng (Sarah Ma)
Room 302, Omnicom Building, School of Journalism and Communication
Tsinghua University, Beijing 100084, P. R. ChinaTel: +86 10 6279 6842
Fax: +86 10 6277 1410
E-mail: tsjcws@mail.tsinghua.edu.cn
Website:http://gbj.tsjc.tsinghua.edu.cn
A look at 100 key demographic blocs, and how Trump and Clinton are faring among them
Posted: June 27, 2016 Filed under: The Index, U.S. politics | Tags: 2016 presidential race, Democratic Party, Donald Trump, Hillary Clinton, Republican Party, Reuters, U.S. politics 8 CommentsPolls, polls, polls. Every day, it seems there is a new poll. She’s up. She’s down. He’s up. He’s really down.
What does it mean?
To many media outlets, polls are cheap click bait to drive web traffic. To cable news networks, they are the score in the latest inning of an endless political baseball game. There are some smart polling analysts, but most stories about polls are politically shallow and journalistically useless.
As a political reporter who has covered every presidential race since 1980, I hope I can offer you a respite from pedestrian polling analysis. Welcome to “The Index,” a new analytical feature that will run periodically through Election Day 2016. I hope I can bring you something new, different and interesting.
Here’s my angle: I will analyze the 2016 presidential election through the voting preferences of 100 different demographic blocs. Thirty-three of them are part of Donald Trump’s Republican base. Thirty-three of them are part of Hillary Clinton’s Democratic base. And 34 of them are battleground groups — keys to both candidates’ paths to the White House.
A few of the groups are the basic demographic groups you are accustomed to hearing about: Republicans and Democrats, very liberal and very conservative voters, African Americans and born-again whites. I included these as tests of the loyalty of core voting groups for each party.
But I’m also looking at some groups you don’t read much about, the kinds of groups that will tip you off about the way the election is going. Among them: Latinos making more than $100,000 a year, white men under age 30, families with active duty military or veterans, white southerners with college degrees, homeowners, moms with kids at home, Midwestern white men, white Catholic women, even Mormon women.
I’ll analyze the different support levels of Latino voters in the Southeastern United States (where Cubans have some influence in Florida), the Southwest (from Texas to Arizona), and the Pacific coast. Differing levels of support in each region could be a tipoff as to whether states like Arizona or Georgia are in play, or whether Trump has any chance in Florida or New Mexico.
In each update, I will describe which candidate is leading among each group, and you can easily see how much better or worse than the national norm that is. The reason is simple: As the “horserace” changes from week to week, a key is whether a certain voting bloc is skewing more heavily toward Clinton or Trump. Clinton currently leads every recent national poll, but if the race ends up close, that variation from the norm will be important.
The information for the feature comes from Reuters’ polling data, which is available, open source, on the internet. I am using Reuters’ rolling five-day averages for most of my analysis. I chose Reuters’ numbers because the poll is respected, but, most of all, because the global news service makes the information available to anyone. You can check behind me to examine my methodology — or to create new searches of your own.
One small asterisk (*): Certain subgroups are too small to have a statistically significant counts on the five-day average. In the cases marked with an asterisk (*), I have included data for these groups from the past 30 days of polling. One warning: Subgroups are, by definition, smaller than the entire survey, so they have a larger margin of error and more volatility from survey to survey.
With no further introduction, here is the first set of data:
Overall (6/20-24)
Clinton 40.3%, Trump 31.3%
Clinton +9
Note: (C) means that Clinton leads by more than the 9 point national difference. (T) means that her lead with the group is less than her national lead.
Battleground groups
- Latinos earning >$100K Clinton +24* (C)
- White Catholic men Clinton +11 (C)
- Great Plains states Clinton+11 (C)
- Voters earning $75K+ Clinton +11.1 (C)
- White men under 30 Clinton +10 (C)
- Men Clinton +9.7 (C)
- Families with active duty military or veteran Clinton +9.6* (C)
- Active duty military Clinton +9.4* (C)
- Voters earning between $50K-100K Clinton +9.3 (C)
- Midwestern white men Clinton +9
- Women Clinton +8.7 (T)
- Whites earning >$150K Clinton +8 (T)
- Unmarried white women Clinton +7.9 (T)
- White single, never married Clinton +6 (T)
- White divorced Clinton +6 (T)
- Whites earning between $50-75K Clinton +5 (T)
- Midwest Clinton +4.9 (T)
- Great Lakes Clinton +3 (T)
- White Catholic Clinton +3 (T)
- White women, no children at home Clinton +2.8 (T)
- Whites earning between $50-$100K Clinton 2.7 (T)
- Whites under age 40 Clinton +1.2 (T)
- Homeowners Clinton +1.9 (T)
- Whites earning between $75K-$100K Clinton +1 (T)
- White southern women with college degree Clinton +0.4* (T)
- Independent Tie (T)
- Married voters Trump +1 (T)
- White southerners with college degree Trump +2.1* (T)
- Southern white men with college degree Trump +3.9* (T)
- Whites 50-65 Trump +4 (T)
- Lean conservative Trump +4 (T)
- Midwestern white women Trump +5 (T)
- White Catholic women Trump +5 (T)
- Mormon women Trump +8* (T)
Trump base
- Voted for Romney Trump +67.6 (T)
- Republicans Trump +52.4 (T)
- Very conservative voters Trump +45 (T)
- Moderately conservative whites Trump +35 (T)
- White born-again men Trump +35 (T)
- Southern white men Trump +33 (T)
- White born-again voters Trump +32.7 (T)
- White Tea Partiers Trump +30.5 (T)
- White born-again women Trump +30 (T)
- Whites who attend church at least once a week Trump +26 (T)
- Southern white women without college degree Trump +26 (T)
- Midwestern men without college degree Trump +26 (T)
- White women, children at home Trump +17 (T)
- Southern white men without college degree Trump +15 (T)
- White non-college grads Trump +14.3 (T)
- Southern white women Trump +13 (T)
- Whites 65+ Trump +13 (T)
- Mormons Trump +13* (T)
- White independents who voted for Romney Trump +13 (T)
- White Catholic over 40 Trump +12 (T)
- White married voters Trump +10.6 (T)
- Whites $100K-$150K Trump +9 (T)
- Southeast Trump +8.6 (T)
- South Trump +8.2 (T)
- Southwest Trump +7 (T)
- Whites 50+ Trump +6.9 (T)
- White voters Trump +6.4 (T)
- Veterans Trump +5.7* (T)
- White, children at home Trump +5.2 (T)
- White non-college grads earning <$50K Trump +5 (T)
- White voters earning less than $50K Trump +2.8 (T)
- Non-college grads Trump +0.1 (T)
- Rocky Mountain West Clinton +4 (T)
Clinton base
- African Americans who attend church at least once a week Clinton +71.6 (C)
- African Americans Clinton +70.6 (C)
- Voted for Obama Clinton +68.2 (C)
- Latino voters in West Clinton +60* (C)
- Very liberal voters Clinton +59.4 (C)
- Democrats Clinton +50.1 (C)
- Latino voters in Southwest Clinton +49* (C)
- Asian American voters Clinton +45 (C)
- Voters with advanced degrees Clinton +45 (C)
- Minority voters without college degrees Clinton +41 (C)
- White Catholic under 40 Clinton +35 (C)
- Students Clinton +33 (C)
- Voters with college degrees Clinton +32.2 (C)
- College graduates Clinton +32.2 (C)
- Latina voters Clinton +29.8* (C)
- LGBT voters Clinton +27 (C)
- Latino voters in Southeast Clinton +24* (C)
- Latino voters nationally Clinton +24* (C)
- Unmarried women Clinton +22.6 (C)
- White voters with college degree Clinton +21.1 (C)
- White men with college degree Clinton +21 (C)
- White women with college degree Clinton +20 (C)
- Voters who never attend religious services Clinton +19.3 (C)
- White students Clinton +19.5 (C)
- Southerners with college degree Clinton +19 (C)
- Latino men Clinton +18* (C)
- Voters under 40 Clinton +16.4 (C)
- Far West Clinton Clinton Clinton +16 (C)
- Mid-Atlantic Clinton +15 (C)
- Voters who attend religious services once a month or less Clinton +15 (C)
- New England Clinton +14 (C)
- Voters under 30 Clinton +13.9 (C)
- Women with no children at home Clinton +10.9 (C)
In the next few days, I will post some of the analytical highlights of this first data dump, explaining which subgroups’ results I think are the most important and surprising. I look forward to sharing the 2016 political roller coaster with you.
Chris Roush: There is hope for journalism … in business journalism
Posted: December 7, 2015 Filed under: Breaking news, Global Business Journalism, Journalism Training | Tags: Atlanta Journal-Constitution, Auburn University, Beijing, bizjournalismhistory.org, Bloomberg News, BusinessWeek, Buzzfeed, CNBC, Coca Cola, collegebizjournalism.org, Financial Times, Global Business Journalism, Hurricane Andrew, MarketWatch, Multimedia Business Journalism, Reuters, TalkingBizNews.com, Tsinghua University, University of Florida, University of North Carolina, Wall Street Journal, Washington and Lee University Leave a commentChris Roush, a distinguished American journalism professor and author of two prominent business journalism textbooks, told Tsinghua students on Dec. 2 that the future of business journalism is bright, despite the economic woes gripping much of the news industry.
“If you can write about business and the economy, then they’re really interested in you,” he told 45 students in the Global Business Journalism Program at the Tsinghua School of Journalism and Communication.
Roush, a former reporter for Bloomberg News, Business Week and other U.S. publications, said there is a worldwide demand for young journalists who can explain complex economic topics “in a coherent way so that people can understand.” He told the students from more than a dozen countries enrolled in Professor Rick Dunham’s Multimedia Business Reporting class that their ability to tell journalism stories in multiple languages and on multiple media platforms would make them a valuable asset to news organizations in China and around the world.
“Your language skills are a big deal,” he said.
Unlike the students he was addressing, Roush said he had not planned to be a business journalist.
“After grad school, I needed a job,” he told the students. “The first job I found was as a business reporter in Florida.”
A history major at Auburn University who earned an M.A. in journalism from the University of Florida, Roush quickly made a name for himself in his first job and was recruited by a larger Florida newspaper. After distinguishing himself with his coverage of the deadly Hurricane Andrew in 1992, he was recruited by Business Week, the nation’s top weekly business news magazine. He later covered Coca Cola for the Atlanta Journal-Constitution and Bloomberg News before working for a dot-com start-up. His next stop was academia, as a professor at Washington and Lee University and then at the University of North Carolina.
At UNC, Roush has created a major in business journalism and runs a website called TalkingBizNews.com. He is the author of “Show Me the Money: Writing Business and Economics Stories for Mass Communication” (2010) and “Profits and Losses: Business Journalism and its Role in Society” (2011). He is the co-author of “The Society of American Business Editors and Writers’ Stylebook: 2,000 Business Terms Defined and Rated” (2012). He also has created the websites collegebizjournalism.org and bizjournalismhistory.org.
Like Tsinghua’s Global Business Journalism Program, Roush’s program at UNC has been very successful at placing its graduates at top media outlets, including The Wall Street Journal, Bloomberg News, Reuters, the Financial Times, CNBC, MarketWatch, BuzzFeed and Business Insider.
Roush advised the GBJ students to “find an area or topic where you are the expert” and practice their news writing.
“I really believe the best way to become a good writer is to write a lot,” he said. “Write one story a week.”
Roush said it was important for young journalists to bring both practical skills and a positive attitude to their jobs.
“No matter what you are passionate about, if you are good at it, good things will come your way,” he said.
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