Journalism coverage of issues related to climate change can educate the public and shed light on one of the most important global policy issues of the 21st century, a group of international journalists and educators said during a workshop hosted by the Global Business Journalism Program.
The workshop, called “Taking the Heat – Using Journalism for Educational Engagement on China,” was organized by the Tsinghua School of Journalism and Communication in partnership with Washington University in St. Louis, the Pulitzer Center and the Global Business Journalism Program.
The event took place Oct. 14 as part of the 7th International McDonnell Symposium. The symposium, which examined “Global Challenges for Today’s Research Universities,” was held for the first time in China. It was the first workshop held at the new Tsinghua Future Media Lab, which will be used by GBJ for New Media classes.
A recently released United Nations report cautioned that world leaders had just 12 years to avoid catastrophic climate change. Rather than debating the problem, the time has come to discuss solutions, Doug Harbrecht, a visiting professor at Tsinghua School of Journalism and Communication, told the audience of global scholars.
Professor Harbrecht described a trend toward “solutions journalism,” where media outlets around the world not only educate the public about the problems related to climate change but offer constructive solutions.
“They want to know how we can fix it,” he said. “They focus on what works, and why. It’s excellent journalism.”
Professor Rick Dunham, co-director of the Global Business Journalism Program at Tsinghua, highlighted international best practices in climate coverage. He cited extensive reporting in the South China Morning Post, The New York Times and the British Broadcasting Corporation. All of these news organizations used multimedia storytelling to explain the depth of the climate change crisis and focused public attention on innovative attempts to reverse its damaging effects.
Professor Dunham also looked at diverse coverage of the issue on the Chinese mainland. These included an in-depth series of reports in People’s Daily focusing on the government response and a series of documentary videos produced by Shanghai-based The Paper illustrating the effects of climate change in different countries including Mongolia, Madagascar and Morocco and explaining how each nation is adapting to the changing environment. He also highlighted how China’s meteorological administration has produced a series of multimedia reports on climate change in 11 areas of China and has discussed possible solutions.
Speakers at the workshop focused on the need for creative storytelling to make stories of climate change compelling to news consumers. Sean Gallagher, a Beijing-based photographer and filmmaker affiliated with the Pulitzer Center and National Geographic, said that focusing on individuals helps to tell broader stories about climate change.
“Most people do not connect to a story unless you show the people affected by the issue,” he said. “The best way to do it is put a face to that issue.”
Anthony Kuhn, a reporter for U.S. National Public Radio, reported extensively on deforestation in the Asia Pacific region. Deforestation is the second-leading cause of global warming after the burning of fossil fuels, he noted. In his presentation, Kuhn recommended that journalists and educators “go to the scene and explain” what is going on and its impact on society. He explained how he had reported from Indonesia, explaining that the deforested trees eventually were used in everyday consumer products from cookies to lipstick.
“One of my jobs is to connect this to people’s lives,” he said.
Professor Hang Min, TSJC Associate Dean for International Affairs, welcomed the participants and underscored Tsinghua’s role as a global leader in education and journalism innovation.
Bloomberg Editor John Liu tells GBJ commencement that quality journalism, technological advances offer optimism to battered media industryPosted: July 9, 2018
Rapid advances in Artificial Intelligence technology give journalists “great reason to be optimistic about the future” of an industry that has struggled with declining audiences and revenues for the past decade, John Liu, Bloomberg News Executive Editor for Greater China, told 2018 Global Business Journalism Program graduates at the annual commencement ceremony on June 5.
Innovative media outlets such as Bloomberg News and The New York Times have harnessed the power of AI to improve the quality of their data analysis and to increase audience engagement by offering digital news stories of particular interest to each news consumer.
“Things are starting to get better know, because people are discovering that consumers are willing to pay for good content,” Liu said in an address at the Tsinghua School of Journalism and Communication. “The next big step, we believe, is AI telling you what you want to read, what you want to watch, before you know it’s there, even translating it into the language you want to read,” he said.
Sixteen international students were awarded master’s degrees in Global Business Journalism in a 90-minute ceremony, while 19 Chinese students received master’s certificates in addition to their master’s degrees from the Tsinghua School of Journalism and Communication.
Students from 65 nations and regions have participated in the Global Business Journalism Program since its creation in 2007. This year, Icigumije Brice became the first GBJ graduate from the African nation of Burundi.
Dr. Hang Min, GBJ Co-Director and TSJC Associate Dean for International Affairs, said that at a time of “dramatic change in China and beyond” that it is important for young journalists to have “multiple perspectives” and to offer “constructive solutions and not just destructive criticisms.”
“Stay open,” she urged the graduates. “Never close any window of opportunity and never say no to something because it’s not your planned path.”
GBJ Co-Director Rick Dunham told the students and their families that the media industry needs to do more to boost the careers of women.
“In the GBJ program, about three-fourths of our students are women, and with rare exceptions, women are the top performers in our program. Yet many of these high achievers may face obstacles in the job market. Women suffer discrimination, overt and hidden, in hiring, promotion and pay,” he said. “We must overcome these insidious forms of male discrimination. In the words of the American civil rights anthem of the 1960s, ‘we shall overcome, some day.’”
Professor Dunham noted that TSJC “is leading the way in empowering women,” and Liu noted that five of the six GBJ grads hired by Bloomberg have been women.
“Not only is advancing women in the workplace the right thing to do, it is also good business,” he said.
Top GBJ students also offered their perspectives on the program. Speaking for the Chinese graduates, Zhu Yuxuan, hailed GBJ as “a great program for us to develop a global vision … while we are gaining professional knowledge.” International student Zhu Yuxuan, of Japan said GBJ “has allowed me to broaden my horizons and meet friends from all over the world.”
“Every day, we met talented and outstanding students from all over the world, and had the chance to interact with local Chinese students,” she said. “All of us played together, learned together, and progressed together over these two years, and I’m sure every one of us emerged as a better person than we were two years ago.”
Sarah Talaat of the United States, chosen as the GBJ speaker at the TSJC ceremony later in the day, said GBJ students were not only taught practical journalism skills, but also “how to pursue a career grounded in truth and patience, brought about by hard work and dedication, and held to the highest standards of our chosen fields.” She predicted that the program’s sponsors “will see a return on your investments in the shape of better journalism and communication for the benefit of the world.”
Speaking for GBJ graduates was Grace Shao of Canada from the Class of 2015, who worked at CGTN for two years and is returning to academia this fall to study data journalism at Columbia University in New York. Shao, who covered top global economic issues and developments in Korea during her time at CGTN, urged graduates to “undersell yourself” and take care of their health.
“This industry isn’t for the meek,” she said. We have to be on our toes at all times; you have to have writing skills, multimedia skills, analytical skills, people skills, presentation skills, and so on, I can’t think of a job that demands a more well-rounded candidate. Believe in your talents and all that you’ve learned here from your Tsinghua professors!”
Top TSJC officials taking part in the ceremony included Executive Dean Chen Changfeng, Administrative Dean Hu Yu and Administrative Dean of Research Shi Anbin. Professor Zeng Fanxu was honored as top academic supervisor. Graduating students Li Chengzhang, Shi Lin, Quan Yue, Yuki Nakajima and Linda Lew received special awards for their contribution to the GBJ program.
Come join us! Global Business Journalism students offer tips on navigating the Tsinghua application processPosted: January 10, 2018
Come join us!
Global Business Journalism Program student journalist Botlhe Dikobe of Botswana produced this engaging video to celebrate the completion of her first semester in the Global Business Journalism Program. It has tips from current students on how to apply for our English-language master’s program at Tsinghua University, and what’s in store for you if you’re accepted.
Remember, our program is a partnership between the International Center for Journalists, the pre-eminent journalism training organization in the world, Bloomberg News, the most respected source of business news and data, and Tsinghua University, China’s top university.
Please share this with your family and friends as we build our community and seek more great applicants for the 2018-19 academic year. The deadline for early admission applications is January 15. The final deadline is March 1. An earlier application improves your chances of receiving a scholarship.
For more information on the program: https://rickdunhamblog.com/2017/11/20/apply-now-for-the-global-business-journalism-program-tsinghua-university/
Video: Why the GBJ program is a great choice for a master’s program: https://rickdunhamblog.com/2017/01/18/video-why-the-global-business-journalism-program-at-tsinghua-is-a-great-choice-for-graduate-school/comment-page-1/#comment-2301
Apply here: http://gradadmission.tsinghua.edu.cn
The Global Business Journalism master’s program at Tsinghua University is made up of a diverse group of students from around the world. Students from more than 60 nations have learned from GBJ’s experienced international journalists and eminent Chinese scholars over the past decade.
GBJ student Narantungalag Enkhtur, a former Bloomberg TV Mongolia reporter, produced a video that allows you to meet current students from Africa, Europe, Asia, Australia and America and hear them explain what that they are learning in this world-class program at China’s top university.
GBJ was created in 2007 by Tsinghua and the International Center for Journalists, a Washington-based nonprofit organization that is committed to journalism excellence and training around the world. Bloomberg News is the program’s chief sponsor.
The first round of applications for September 2018 admission is open until January 15, 2018. The second round of applications runs from January 16, 2018 to March 1, 2018. An earlier application improves your chances of receiving a scholarship.
For more information on the program: https://rickdunhamblog.com/2017/11/20/apply-now-for-the-global-business-journalism-program-tsinghua-university/
Apply here: http://gradadmission.tsinghua.edu.cn
The Global Business Journalism Program at Tsinghua University, a partnership with the International Center for Journalists and Bloomberg News, is the most prestigious English language journalism program on the Chinese mainland.
International graduates of the two-year program receive an M.A. in Global Business Journalism from the Tsinghua School of Journalism and Communication, one of the top journalism schools in Asia.
The program is a cross-cultural educational experience featuring some of the best journalism students in China, along with a selection of elite business, journalism and international relations graduates from around the world. Students from more than 60 nations have participated in the program over its first decade. We welcome your application. The first round of applications is open until January 15, 2018. The second round of applications runs from January 16, 2018 to March 1, 2018. An earlier application improves your chances of receiving a scholarship.
Please contact me at firstname.lastname@example.org if you have questions. Here’s the official information from GBJ.
For more information about the program, please visit the GBJ website at:
For an application, please visit the Application Website at:
3) Academic transcript.
4) Two academic recommendation letters from scholars of associate professorship or higher. They must include the referee’s phone number and email address on the letter.
5) For non-English speaking students, please provide English level certificates. e.g. TOEFL, IELTS, etc.
6) A copy of your passport page with personal information (personal and ordinary passport).
7) For detailed information about scholarships, please visit: http://is.tsinghua.edu.cn.
8) A non-refundable application fee of RMB600.
Complete Online Application on the website:http://gradadmission.tsinghua.edu.cn.Step 2: Application Fee Payment
There are two ways to pay the application fee:
1. Pay online using a credit card
After your online application form is verified and the materials are received by Tsinghua University, you will be given a choice to pay the application fee via online payment draft or via the online application system.
2. Pay in cash at the Foreign Student Affairs Office (Room 120,Zijing Building 22) on the campus of Tsinghua University.
Accidental Injury and Hospitalization Insurance: RMB 600/year.Please visit http://is.tsinghua.edu.cn for more information about scholarships.
√ Valuable learning experiences. The full-time program spans two years of intense, fast-paced, rewarding study. Those who complete it successfully emerge with valuable connections, a rich array of opportunities and the business and journalism skills to capitalize on them. It is a two-year experience that will last a lifetime.
√ Specialized courses. GBJ offers an array of specialized courses that are at the forefront of global business journalism. Students can learn about international accounting standards, multimedia journalism, data mining, complex financial derivatives, journalism ethics, advanced feature writing techniques and the management of media organizations – knowledge that is transferable to other economies and other professions. At the same time, they gain a deeper knowledge of the Chinese language and economy.
√ International faculty. All GBJ courses are taught in English by internationally renowned scholars and accomplished journalists with extensive global experience.
√ Digital facilities. The program’s facilities rival those of other leading journalism schools worldwide. The news lab has the largest number of Bloomberg terminals donated to any university in the world.
√ Program partners. Tsinghua University has teamed up with the U.S.-based International Center for Journalists (ICFJ) to build GBJ. Other partners include Bloomberg News, Bank of America and the Knight Foundation. Visiting scholars have worked at prominent global media and financial-information companies such as Bloomberg, Reuters, The Wall Street Journal, Business Week, The New York Times, The Financial Times, CNN and The Washington Post.
√ Unique resources. The GBJ program benefits from other academic resources on the Tsinghua campus, including its prestigious School of Economics and Management and the Schwarzman College, as well as many Chinese and global media and technology companies in Beijing. Internships, field trips and recruiter visits are integral parts of the program.
√ Job Opportunities and Networking. Graduates of the program are working in a number of major media organizations such as Bloomberg, Reuters, CCTV and Xinhua News Agency. Others have landed communications positions at companies such as Ogilvy China and Bank of America, as well as technology and financial companies, Chinese government ministries and international organizations.
GBJ students have opportunities to attend conferences on new media, economic development and other business topics. They benefit from meetings and discussions with guest speakers, including top editors and reporters from leading Chinese and Western news outlets and international business executives. The GBJ has developed a growing network of smart, sophisticated reporters, editors and public relations professionals who can enhance the world’s understanding of economic and corporate developments in China and globally.
Ms. Ma Chengcheng (Sarah Ma)
Room 302, Omnicom Building, School of Journalism and Communication
Tsinghua University, Beijing 100084, P. R. ChinaTel: +86 10 6279 6842
Fax: +86 10 6277 1410
Here is the text of my address to the 2017 graduating class of the Global Business Journalism Program at Tsinghua University on June 28, 2017.
大家好。Добрый день. Benvenuti. Welcome.
I am honored, on behalf of the International Center for Journalists and the international faculty of the Global Business Journalism Program, to congratulate all of you on your successful completion of your graduate studies.
You are a special group – the best young business journalism minds in China, along with a unique mixture of nations: Iran, Israel, Italy, Vietnam, Thailand, Uganda, Zimbabwe, Slovakia, Turkey, Russia, Canada, and the United States. Some of you already have made a mark on the world of business journalism during your Tsinghua years. I have great confidence that many more of you will have an impact in the years to come, in journalism systems as disparate as Iran, the United States and China.
All of us in this room have our differences – cultural, geographical, even political – but one thing that unites us is the search for truth. As Jim Asher, a 2017 Pulitzer Prize winner for his role in the Panama Papers investigation, said recently: “A world without facts can’t function.”
We live in an unsettling era when the concept of “truth” can be a matter of dispute. Kellyanne Conway, a counselor to Donald Trump, has declared that the White House is entitled to its own “alternative facts.” Whatever that means.
To the graduating class of 2017 and your proud professors, that’s just plain nonsense. We owe it to the public, whether we operate in the United States, China, or anywhere around the world, to share the truth, as best as we can tell it, and to explain what the truth means to our audience. As the 2017 National Press Club president, Jeffrey Ballou, said to fellow American journalists in Akron, Ohio: “Truth is not a game at all.”
The esteemed Russian author Fyodor Dostoevsky, in Братья Карамазовы, The Brothers Karamazov, summed up the predicament of the perpetual prevaricator. “The man who lies to himself and listens to his own lie,” he wrote, “comes to a point that he cannot distinguish the truth within him, or around him, and so loses all respect for himself and for others.”
We must respect knowledge, respect truth, and respect ourselves. We owe it to the global public to use the knowledge we have gained about China and about global economics to provide our audiences with intelligent, insightful and factual reports. With your newfound expertise on the Chinese economy, globalization, corporate strategies and much more, you can communicate clearly and comprehensively, on any multimedia platform, about issues ranging from the Paris climate change accords to the Belt and Road Initiative.
One of my favorite philosophers, Nelson Mandela, said that “a good head and good heart are always a formidable combination. But when you add to that a literate tongue or pen, then you have something very special.”
You have something very special – tools that you can use to make the world a more informed and a more just place. Because, as our dean, Liu Binjie, said in his speech welcoming many of you to the Tsinghua School of Journalism and Communication in September 2016, “Justice is the soul of the news.”
Barbara Cochran, my successor as president of the National Press Club Journalism Institute in Washington, reminds us that truth is an imperfect pursuit, and journalists are imperfect people. “All news organizations make mistakes from time to time,” she said recently, “but they are trying to tell the truth and generally do it well.”
Truth and justice. The Global Business Journalism program has been trying to live up to the highest international standards for the past 10 years. Since 2007, the GBJ program has combined rigorous academics with practical journalism training in a cross-cultural setting at one of the world’s great universities.
Thanks to the vision of brilliant minds such as Professor Li Xiguang, ICFJ president Joyce Barnathan, and ICFJ vice president Vjollca Shtylla, the GBJ program was created. Thanks to the financial and journalistic support of Bloomberg News, ICFJ, the Knight Foundation and Bank of America, it has grown and prospered. Thanks to the commitment of Tsinghua leaders like Dr. Hang Min, Dean Shi, Dean Chen, Dean Hu, Professor Lee Miller, Professor Dai Jia, and many more, it has a bright future. Thanks to dedicated and high-achieving alumni from some 60 countries, GBJ is improving the quality of journalism – and public understanding of economic issues — in China and around the world.
I close by quoting my favorite philosopher, my grandfather, Barrows Dunham. In his 1947 book Man Against Myth, he concluded that understanding the truth was necessary to overcome society’s myths. “With words, as with knowledge generally,” my grandfather wrote, “there can be no substitute for constant analysis of fact.”
Truth. Justice. Words. Knowledge. Tsinghua. That pretty much sums it up. Congratulations on your achievements in the Global Business Journalism Program. I look forward to your truth-telling in the years to come.