Major shifts in U.S. trade policy make it vitally important to study global business and China’s role in it

Rickgrad6

Some of the top international students from the 2016 graduating class.

The global economic order is rapidly changing, and China, with the world’s second-largest economy, is becoming an increasingly important player. As U.S. international and trade policies shift dramatically under a new administration, China is aggressively seeking to bolster its leadership role in the world’s interconnected global economy on trade and other business issues.

If you are interested in pursuing a career in business journalism, now is a great time to study global business in China in the Global Business Journalism Master’s Program at Tsinghua University in Beijing. (Of course, your blog author has a personal stake in this program: I’m co-director.) The deadline to apply for admission to the GBJ program is February 28, 2017.

Tsinghua University is the most prestigious university in China, providing a genuine international environment to students from around the world. The Global Business Journalism Program at Tsinghua, founded in 2007, has won international acclaim for teaching global best practices in business journalism and the technical skills needed to succeed in today’s digital news environment.

The program, a partnership between Tsinghua, the International Center for Journalists and Bloomberg News, trains future journalists who can help the public understand the complexities of global business and the economy. Students in the program benefit from a faculty that includes award-winning journalists from prominent media organizations such as Bloomberg News, the National Press Club of Washington and Business Week, as well as renowned Chinese scholars with degrees from prestigious international institutions.

The two-year program is fully taught in English. Enrollment in the courses is about half international, half Chinese. The program provides internship opportunities at major media organizations and offers summer reporting programs in New York and Washington.

Scholarships are available to top applicants. The deadline to apply for scholarships, as well as admission, is February 28.

Graduates of the intensive program emerge with a network of valuable connections that can enrich their careers. You can contact GBJ or ICFJ with any questions.

To share the mini-documentary on GBJ, send your friends this link: https://www.youtube.com/watch?v=VQ6kr_rUeI8&feature=youtu.be

To apply, please visit the application site:
http://gbj.tsjc.tsinghua.edu.cn/publish/jcgbj/370/index.html

For more of the program, please visit the program’s official website:
http://gbj.tsjc.tsinghua.edu.cn/publish/jcgbj/index.html

grad17

2016 GBJ grads Jordyn Dahl and Jade Ladal

Contact at Tsinghua School of Journalism and Communication:
Ms. Ma Chengcheng (Sarah)
The GBJ Office
Room 302, Omnicom Building,
School of Journalism and Communication
Tsinghua University,
Beijing 100084, P. R. China
Tel: +86 10 6279 6842
Fax: +86 10 6277 1410
E-mail: tsjcws@mail.tsinghua.edu.cn


Video: Why the Global Business Journalism Program at Tsinghua is a great choice for graduate school

The Global Business Journalism Program is the subject of a documentary film that highlights the program’s unique role in teaching advanced economics reporting skills to Chinese and international graduate students.

The GBJ program, the first graduate business journalism program taught in English on the Chinese mainland, features a rigorous curriculum taught by leading Chinese academics and prominent international journalists.

The five-minute mini-documentary was produced and directed by second-year GBJ student Simone Martin of Italy. It was based on a project he completed for a documentary news course. First-year GBJ student Sarah Taylor Talaat of the United States was the film’s narrator.

grad94

2016 GBJ grads Anish Pandey and Jade Ladal

“In its first decade, the GBJ program has been recognized as one of the top international programs in China — and now, students from around the world, together with Chinese students, are learning advanced business writing, corporate strategies, economics, accounting, data mining, multimedia storytelling and other skills,” Talaat says in the documentary.

The film features interviews with current students and GBJ faculty. GBJ student Tendekai Finos from Zimbabwe called the program “an interesting opportunity to learn in China, as well to study in China, where the economy is growing rapidly.” Viktoria Fricova, a second-year student from Slovakia, said she first discovered the program when searching for a high-quality international graduate journalism program. “When I found it on the internet, I knew this was the option for me,” she told the documentarian.

rickgrad12

Professor Dunham and GBJ grads celebrate, June 2016

The Tsinghua School of Journalism and Communication will use the documentary to reach out to potential students internationally, to further enhance its reputation in China, and to attract partners and supporters to the program, said GBJ Co-Director Rick Dunham.

“We’d like continue to expand, so that we can be the leaders in training Chinese journalists of the next generation, and become a destination spot for global journalism,” Professor Dunham says in the film.

Launched in 2007 in partnership with the International Center for Journalists and Bloomberg News, the GBJ program has trained more than 400 graduates, many of whom have become journalists at prominent news outlets from Bloomberg to People’s Daily and Xinhua News Agency.

“We wish to welcome the world to join us,” GBJ Co-Director Dr. Hang Min says in the documentary. “We are setting the standard for business journalism education.”

>>> You can also watch the video on YouTube

>> For more information on the application process

>>> Here’s the GBJ website

>>> Here’s how you can begin the application process

grad19

2016 graduation festivities


Global Business Journalism Program: Leading the next generation of journalism around the world

This slideshow requires JavaScript.

It has been a honor to serve as international co-director of the Global Business Journalism Program at Tsinghua University for the past three years. Here is a transcript of my remarks at the 2016 commencement on June 30:

This is a very special day for all of us. To you, the graduating class of 2016, it is the culmination of a multicultural, global experience that is certain to benefit you personally and professionally. For me, this day is very special, too.

This is the first group of Chinese students I taught at Tsinghua, and you have made this veteran journalist into a better professor and a better person. Jiao Jie, Cynthia, Jarchine. I could go on and on. I have such respect and affection for you. I am so proud of all of you.

This is the first group of international students I interviewed, taught and mentored from beginning to end. Jade: you may not remember it, but I recall asking you in your interview: Who was your favorite character from En Attendant Godot? (I bet you didn’t prepare for that question.)

From the beginning, I can remember being supremely impressed by the qualifications and enthusiasm of Lauren and Gaelle, who have been leaders and high achievers since the day they arrived.

And I can remember recruiting Jordyn as if she were a star athlete in the United States and I were an eager coach. I knew she would be an invaluable addition to our program. Even while she’s still in school, she’s published superb articles in Forbes and Beijing Review, respected global news outlets.

I am honored, on behalf of the faculty of the Global Business Journalism Program and the International Center for Journalists, to congratulate all of you on your successful completion of graduate studies at the Tsinghua School of Journalism and Communication.

You are entering an uncertain world of journalism … of business and economics … of geopolitics and global conflict. I guess any commencement speaker could have said that at any time. But the pace of technological change, the immediacy brought by social media and 24/7 news, and the interconnectedness of the world, have made it easier for human beings to create positive things — or sow destruction anywhere, anytime.

The disruption created by the digital communications revolution has affected businesses from Dallas to Da Tong. In our world of journalism and communication, traditional forms of communication are collapsing – rapidly in America and Europe, more slowly in China. But make no mistake about it, the old world is gone and will never be revived, despite the antediluvian longings of ultranationalists and isolationists and technophobes.

The good news is that there are so many opportunities for people who embrace change and embrace the latest technologies. You are among the fortunate few. You have been trained in the latest technologies, but you also understand the enduring basics of journalism: accuracy, fairness, accountability, ethics and compelling storytelling. The Global Business Journalism program is a combination of a rigorous academic education taught by some of the finest professors in China, and a real-world journalism newsroom where students learn from distinguished journalists from around the world and create professional multimedia projects and data journalism reports.

With the skills you have learned, and the intelligence and drive you bring to your work, I have no doubt some of you are going to be journalism industry leaders and innovators, in China and around the world.

The Global Business Journalism Program is about to begin its tenth academic year this fall. In its first decade — with the support of Bloomberg News, ICFJ, the Knight Foundation and Merrill Lynch/Bank of America — it has brought together students from about 60 countries to experience a diversity of cultures and ideas.

The GBJ program has been indispensable in creating a new generation of business journalists who are reshaping and improving journalism in China. Not only does Chinese journalism benefit from our superbly trained alumni, but international journalism benefits because the next generation of reporters from Cameroon to California have a more accurate and sophisticated view of the Chinese economy and its role in global growth – and an understanding of the highest standards in global reporting.

What’s more, GBJ has created de facto goodwill ambassadors for China in dozens of countries throughout Africa, Asia, Europe and the Americas. It could not come at a more important time.

The journalism industry is facing an era of limits. In the United States and Europe, those limits are mostly economic: the profit imperative at a time of declining revenues, the mistaken choice of click bait journalism over quality. In China, those limits are mostly political.

But neither the journalism establishments of China nor the rest of the world can afford to be reactive. Traditional news outlets, whether in Beijing or Great Britain, are at risk of losing the next generation of information consumers to social media or alternative sources of information. We must – and we will –adapt, to create innovative new ways to share news.

IMG_9289

Barrows Dunham, 1947

I would like to close by quoting from my favorite philosopher, who happens to be my grandfather, Barrows Dunham. Seventy years ago, as the world emerged from the destruction wrought by fascists, he wrote in his book Man Against Myth that the peoples of our planet faced “ambiguous gloom, which may perhaps be twilight and may perhaps be dawn.”

Sounds like today. Looking at the pace of change, he wrote in 1947:

“In our day, indeed, events have attained so formidable a tempo that a single lifetime … will seem to contain more than there once appeared to be in history itself.”

Sounds like today.

Every generation sees an unprecedented pace of social change. That is the reality of human accomplishment, and human nature. There are always those who see the dawn and those who see the sunset. In the dawn of our new era, many in our chosen line of work will resist the changes that are needed.

This challenge reminds me of the Season 6 finale of Game of Thrones – specifically, the reaction of the receptionist at the Citadel, who, in response to a message delivered by Samwell Tarly, told our hero: “This is highly irregular.”

“Well,” Samwell responded, “I suppose that life is irregular.”

Indeed, life is irregular. But we can’t respond to occasional irregularities by retreating or taking the safe path. We must pursue the ambitious vision we learned in GBJ.

As all of you know, I am an optimist. I choose to see the dawn. I don’t fear the future, and you should not, either. You are uniquely prepared to be the change – to lead the change – as we approach the third decade of the 21st century.

To quote Dr. Dunham one last time: “Even now, we ourselves are determining the future, not by knowing what it will be, but by conceiving what it can be.”

Congratulations to the GBJ graduating class. Good luck to all of you. Thank you.


Photo gallery: A new semester begins for Global Business Journalism students

A new beginning. There’s nothing like the first day of class each semester. Meeting smart young students who are eager to learn. My 35 years as a reporter were exciting and eventful, but my time in the classroom is personally rewarding in a very different way.

My Global Business Journalism Program has trained students from China and 58 other nations of the world, from the U.S. to Vietnam, Russia to Ukraine, Zimbabwe to Great Britain, Israel to Iran, South Africa to South Korea. It is an exciting incubator for the next generation of journalism leaders around the globe.

Tuesday was the first class in my spring semester course, “Multimedia Business Reporting.” Thanks to Weiyue Cynthia Chen, one of the best students I’ve ever taught, for creating this photo gallery of the Global Business Journalism Program in action. (And congrats to Cynthia for getting accepted to Michigan State for her Ph.D. studies!)

This slideshow requires JavaScript.

For more information, check out the International Center for Journalists’ web link. The deadline for 2016-2017 applications has been extended until March 20. Scholarship deadline is March 10. You can contact me directly if you have any questions.


How cropping photos can change the editorial content of a photograph

Screenshot 2015-12-20 10.09.47

Marital bliss: This photograph from Donald Trump’s latest wedding is fraught with political overtones.

Photography captures reality.

Or does it?

Yes, a high-quality photograph that follows my 25 rules of photo composition can be a major asset for your multimedia journalism report.

But a photograph is not necessarily objective reality. Why?

Cropping.

As you edit the photograph, you are making editorial decisions: What part of the photo is most important or newsworthy? (That is different than editing decisions based on attractiveness.)

Here are two examples: One benign, one politically charged.

I took the first photo in my final day on the White House beat, Sept. 2, 2013. It shows House Democratic leader Nancy Pelosi speaking to a group of reporters outside the West Wing entrance (also known as “the Stakeout”). The second photo is a wedding snapshot featuring Bill and Hillary Clinton at Donald Trump’s most recent wedding.

Screenshot 2015-12-20 10.35.54

Nancy Pelosi at the Stakeout. The viewer’s eye focuses on the media scrum.

Screenshot 2015-12-20 10.36.14

The edited photo focuses on Nancy Pelosi.

Screenshot 2015-12-20 10.09.47

The original image: The Trumps and Clintons are all smiles at Donald Trump’s latest wedding.

Screenshot 2015-12-20 10.09.47 - Version 2

Edited photo #1: That was then, this is war: Hillary and Donald look happy together. That’s not the way they’re acting in the heat of the presidential race.

Screenshot 2015-12-20 10.09.47 - Version 3

Edited photo #2: Editing out the Trumps, this could be any of the tens of thousands of Clinton family photos taken over the decades.

Screenshot 2015-12-20 10.09.47 - Version 4

Edited photo #3: Editing out the spouses, this version looks like Bill Clinton is enjoying his time with Mrs. Trump. It emphasizes their left hands meeting along her waist.

The Trump-Clinton wedding photo is fraught with political overtones. Some of Trump’s 2016 Republican presidential campaign rivals would like to remind voters of his bipartisan past and his longtime coziness with the Clintons. The unedited photo is incontrovertible evidence that the two families were close enough that they were all smiles together in the not-so-distant past.

By focusing on Donald and Hillary, the photo editor chooses to highlight the 2016 rivalry, without the spouses. It’s Hillary vs. Donald. All smiles then. All insults now.

By editing out the Trumps, this is an unexceptional photo of Bill and Hillary Clinton smiling for the cameras. Little news value.

By editing out Donald and Hillary, the photo focuses on Bill Clinton with his arm around an attractive woman. Her left hand touches his, prompting the viewer to reach her/his own conclusion about the body chemistry.

The takeaway lesson: When you are editing photos for content, think about how your cropping decisions change the meaning of the image in the eyes of your audience. Are you sending the message you want to send? Are you fairly reflecting reality? Are you being fair to the subjects in the photo?

If you are a professional photo editor, the answer to all of the questions should be yes.


Chris Roush: There is hope for journalism … in business journalism

This slideshow requires JavaScript.

Chris Roush, a distinguished American journalism professor and author of two prominent business journalism textbooks, told Tsinghua students on Dec. 2 that the future of business journalism is bright, despite the economic woes gripping much of the news industry.

“If you can write about business and the economy, then they’re really interested in you,” he told 45 students in the Global Business Journalism Program at the Tsinghua School of Journalism and Communication.

Roush, a former reporter for Bloomberg News, Business Week and other U.S. publications, said there is a worldwide demand for young journalists who can explain complex economic topics “in a coherent way so that people can understand.” He told the students from more than a dozen countries enrolled in Professor Rick Dunham’s Multimedia Business Reporting class that their ability to tell journalism stories in multiple languages and on multiple media platforms would make them a valuable asset to news organizations in China and around the world.

“Your language skills are a big deal,” he said.

Unlike the students he was addressing, Roush said he had not planned to be a business journalist.

“After grad school, I needed a job,” he told the students. “The first job I found was as a business reporter in Florida.”

A history major at Auburn University who earned an M.A. in journalism from the University of Florida, Roush quickly made a name for himself in his first job and was recruited by a larger Florida newspaper. After distinguishing himself with his coverage of the deadly Hurricane Andrew in 1992, he was recruited by Business Week, the nation’s top weekly business news magazine. He later covered Coca Cola for the Atlanta Journal-Constitution and Bloomberg News before working for a dot-com start-up. His next stop was academia, as a professor at Washington and Lee University and then at the University of North Carolina.

At UNC, Roush has created a major in business journalism and runs a website called TalkingBizNews.com. He is the author of “Show Me the Money: Writing Business and Economics Stories for Mass Communication” (2010) and “Profits and Losses: Business Journalism and its Role in Society” (2011). He is the co-author of “The Society of American Business Editors and Writers’ Stylebook: 2,000 Business Terms Defined and Rated” (2012). He also has created the websites collegebizjournalism.org and bizjournalismhistory.org.

Like Tsinghua’s Global Business Journalism Program, Roush’s program at UNC has been very successful at placing its graduates at top media outlets, including The Wall Street Journal, Bloomberg News, Reuters, the Financial Times, CNBC, MarketWatch, BuzzFeed and Business Insider.

Roush advised the GBJ students to “find an area or topic where you are the expert” and practice their news writing.

“I really believe the best way to become a good writer is to write a lot,” he said. “Write one story a week.”

Roush said it was important for young journalists to bring both practical skills and a positive attitude to their jobs.

“No matter what you are passionate about, if you are good at it, good things will come your way,” he said.


Global Business Journalism students are improving the quality of journalism in China and around the world

A talented group of global journalists, including the first graduates from Nepal, Jamaica and Ukraine.

A talented group of global journalists, including the first graduates from Nepal, Jamaica and Ukraine.

I am so excited about the opportunities I have had in China to work with journalism students — both international and Chinese — and professional journalists to improve the caliber of reporting and writing in China, and to prepare us all for the Brave New World of journalism in the Digital Age. Here is a transcript of my speech at the July 10 commencement of the Tsinghua School of Journalism and Communication Global Business Journalism Program.

Speaking to the 2015 graduating class of the Global Business Journalism Program at Tsinghua University.

Speaking to the 2015 graduating class of the Global Business Journalism Program at Tsinghua University.

I am honored, on behalf of the faculty of the Global Business Journalism Program, to congratulate you on your successful completion of graduate studies at the Tsinghua School of Journalism and Communication graduation.

It indeed has been an adventure – a voyage of discovery – for all of us. You represent the best of China and the best of the world.

Over the past eight years, students from more than 50 countries have studied together, worked together, gotten to know each other here in the Global Business Journalism Program at Tsinghua University. Ours is a vibrant tapestry of cultures and ideas. You have been exposed to new perspectives, whether they are from the minds of brilliant Chinese professors or veteran international journalists who have plied their trade at the highest levels in the United States and around the world. All of us have gained a better understanding of the rapidly changing world we are inheriting, the rise of China and the rapid transformation of its economy, the complicated dynamics of our interdependent global business world, the rapid transformation of our own world of journalism and the imperative to learn new multimedia and data skills to compete in the emerging journalism marketplace. You have been tested with rigor. You have passed the test. I am so proud of you.

Eight years ago, the Global Business Journalism Master’s Degree Program was just a dream, an idea conceived by some exceptionally creative souls at Tsinghua University in Beijing and at the International Center for Journalists in Washington. In just a few years, it has gained tremendous respect throughout China and around the world, attracting renowned international scholars and Pulitzer Prize winning journalists to work with our students and share their wisdom and their skills.

From the beginning, the GBJ program has been nurtured by the invaluable and incalculable support of Bloomberg News, with its unprecedented gift of ten of its priceless terminals, a series of guest lecturers and events, and a wonderful faculty member named Lee Miller.

One of Tsinghua's finest, Zhang Sihan, is heading to Columbia University to pursue a dual master's program in journalism and public policy.

One of Tsinghua’s finest, Zhang Sihan, is heading to Columbia University to pursue a dual master’s program in journalism and public policy.

And special thanks to my partner in the program, Dr. Hang Min, for her support, her wisdom and her guidance in making the GBJ program an invaluable resource for global journalism. Under her leadership, we have offered some of the most advanced classes in communication theory, as well as practical, advanced skills that will help our graduates succeed in their chosen field of endeavor, whether that be global business journalism, business, journalism, or something else somewhere on this globe.

By setting exacting standards and requiring rigorous coursework, the GBJ Program has helped to improve business journalism in China by training a new generation of highly qualified journalists specializing in economics and business. Our Chinese graduates now work at some of the most important media outlets in China, such as China Daily, Xinhua News Service, CCTV, and Radio Beijing, as well as at important international media outlets such as Bloomberg News.

That is a testament to the quality of our alumni. It also is a testament to the iron will of friends in the Tsinghua School of Journalism and Communication who have exhibited an unwavering commitment to our success and our continuing growth. Dr. Shi Anbin has been a champion of our cause and a special mentor to me as a newly minted college professor. Thanks, Dean Shi, for everything you have done to make GBJ what it is today, and thanks to Dr. Jin Jianbin and other school officials for their support.

Of course, as all of us know in business journalism, you can’t have an entrepreneurial venture without some venture capital. I would like to thank our founding sponsor, Bank of America, for its steadfast commitment to the program since 2007.

I would like to close by quoting from my favorite philosopher, who happens to be my grandfather, Barrows Dunham. Despite a turbulent professional career that included an unwelcome appearance before the U.S. House Un-American Activities Committee and a spot on the American blacklist during the Red Scare Era of the 1950s, my grandfather, a distinguished philosophy professor and internationally acclaimed author, never lost his sense of patriotism or optimism.

“Even now,” he once wrote, “we ourselves are determining the future, not by knowing what it will be, but by conceiving what it can be.”

None of us know what the future will hold. But with the knowledge we have gained at Tsinghua, the support of our families – and, yes, the Global Business Journalism family – we can conceive that better future.

Congratulations to the Tsinghua Global Business Journalism graduating class. Good luck to all of you. Thank you.